Alliance works with Highway Safety Office agencies from across the country to promote their safety campaigns.

"An important aspect of sponsorship is the level of loyalty that many enthusiasts pledge to sponsors of their favorite athletes, teams, or sports. When many social marketing issues require an emotional - not just rational - response from someone to adopt behavior, the benefit of having the target audience positively disposed to the message because of a desire to support a sponsor is unmistakable."
Social Marketers in the Driver's Seat
Motorsport Sponsorship as a Vehicle for Tobacco Prevention

Since 2002, we have specialized in working with Highway Safety Office agencies from across the country to promote their highway safety campaigns.

Project Opportunities

Choices Matter
Teen Driver Safety Week
Endurance Races
Motorcycle Rallies
Concerts
Beer and Wine Festivals
Fairs
Rodeos
Youth Sports
High Schools
College Athletics
Motorsports
Professional Sports