Alliance Highway Safety worked with the Minnesota Office of Traffic Safety for a season long program involving six racetrack venues across the state.  The program included premium signage in each venue and nightly public address announcements.  


Motorsports venues are located throughout the state of Minnesota.  These venues are located in rural areas of the state, providing weekly live entertainment to thrill-seeking auto enthusiasts.


Premium signage opportunities were placed within each venue, providing exposure at every event during the year.

Public Address Announcements

Nightly public address announcements were made prior to and during each race.  These announcements provided safety facts and information to a captive audience throughout the race season.