Alliance Highway Safety has been dedicated to promoting highway safety messages through partnerships with State Highway Safety Offices and organizations since 2002. Alliance identifies and aggregates groups fitting the target demographic of a particular need area to create, implement and activate an effective campaign. By essentially becoming an extension of the highway safety organizations staff Alliance is able to effectively changes the attitudes and behaviors of drivers leading to life saving results.
Aaliyah was born in Lancaster, Pennsylvania and raised in New Castle, Delaware. She will be graduating with a Mass Communications degree from Delaware State University in May. In college, Aaliyah was a part of the Fairy Godsisters of Delaware, where she participated in community work, mentored local students, and created programs for young women and students to come and connect on deeper levels.
Aaliyah’s passion for diversity in marketing and the advertising world has led her to put forth great efforts in evolving the way businesses communicate. She has dedicated her career to ensuring businesses can connect with all people effectively and respectfully.